2018年12月5-6日
シンガポール、Grand Copthorne Waterfront Hotel

学会2日目 - 2018年12月6日

8:15 am - 9:00 am 登録手続き、コーヒー

9:00 am - 9:10 am 議長による開会の挨拶

患者中心の医療への転換

9:10 am - 9:50 am 患者中心の考え方に基づくインパクトの大きな健康アウトカムの実現

Irene Chan - Director, Office of Patient Experience and Office of Strategy Management KK Women's & Children's Hospital
  • Operationalising the new paradigm of healthcare: How to empower patients and co-create healthcare programs
  • Acquiring insights to transform patient experience through active listening and patient satisfaction monitoring
  • Overcoming challenges in the healthcare industry such as compliance and effective strategies on driving adherence to a more patient-centric approach
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Irene Chan

Director, Office of Patient Experience and Office of Strategy Management
KK Women's & Children's Hospital

9:50 am - 10:30 am コネクテッド時代における患者エンゲージメントの改革

Michael Alzona - Director, Asia Pacific Patient Engagement Lead Merck
  • Deriving patient insights and driving meaningful interactions with an effective feedback program
  • Enhancing patient-centric care through strategic healthcare alliances
  • Co-creating patient experience through patient advocacy program 
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Michael Alzona

Director, Asia Pacific Patient Engagement Lead
Merck

10:30 am - 11:15 am スピードネットワーキング、休憩

患者インサイトとエンゲージメント

11:15 am - 11:55 am 患者の声を受け止めアウトカムの改善につなげるための取り組み

Shailendra Bajpai - Head of Disease Management and Stakeholder Engagement, Diabetes and CV Emerging Markets Sanofi
  • Create solutions through collecting insights and understand what matters to the patients 
  • Empower patients to gain better control of their lives and health condition 
  • Provide adequate information and educate patients through specific programs for wellness  and disease management

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Shailendra Bajpai

Head of Disease Management and Stakeholder Engagement, Diabetes and CV Emerging Markets
Sanofi

11:55 am - 12:40 pm オムニチャネル戦略による最適な患者エンゲージメントと相互交流の実現

  • Building your digital channels and ensuring integration with traditional channels
  • How can we build a true omni-channel experience for the healthcare industry, deliver and measure it?
  • Leveraging omnichannel outreach to attract, retain and nurture patient loyalty

12:40 pm - 1:45 pm 昼食

グループ討論 (45分ずつの討論セッションが2回行われます)

1:45 pm - 3:15 pm グループ討論A:モバイル機器優先の患者エンゲージメント戦略の展開

1:45 pm - 3:15 pm グループ討論B:セルフケアを実現し、後押しする方法

1:45 pm - 3:15 pm グループ討論C:患者エクスペリエンスを共同で創出するための取り組み


人間的な医療の実現

3:15 pm - 3:45 pm 午後の休憩

3:45 pm - 4:25 pm ボトムアップのアプローチによる患者エクスペリエンスの提供

Alvin Lum - Senior Registrar Ministry of Health Malaysia
  • Understand how clinicians are effecting changes in patient experience
  • Key aspects of difference in Customer Service Enhancement vs. Patient Experience Enhancement
  • Further enhancing patient experience through quality healthcare and empathy
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Alvin Lum

Senior Registrar
Ministry of Health Malaysia

4:25 pm - 5:05 pm 患者ジャーニーに沿った真の結び付きの構築

Hemant Singh Bhadauria - Associate Director - Oncology, Medical Affairs Astellas Pharma
  • Shifting the focus from task to experience and how to secure internal buy-in
  • Leveraging patient journey mapping to create the ideal patient experience
  • Bridging patient experience gaps and how to effectively address, resolve and delight
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Hemant Singh Bhadauria

Associate Director - Oncology, Medical Affairs
Astellas Pharma

5:05 pm - 5:05 pm 議長による総括、2日目終了

* 不測の事態により、事前の予告なしにプログラムが変更される場合があります。